B2B Communication Brauns-Heitmann




Specialist display glass ceramic cleaner from Heitmann

Power range

Trade Marketing


Thus, the hob becomes a boxing ring:

Take a top product from the Stiftung Warentest results and stage it a little more creatively. The oversized bottle with the clearly recognizable StiWa logo stands as an unbeatable and glorified “Hero” in the corner of the Ceran field.

Only a few descriptive words are needed here to convey the message of this B2B ad. Headline and three text blocks are enough to convince dealers of the promoted product champion.

Main focus

  • B2B communication
  • Promotion

Your contact

Iris Lober

Client Service Director

UGW Communication GmbH

References from the same area

References from the same area

Weber – Barbecue promotion

Establishment of a national BBQ promoter pool, development of the promotional appearance, production of the equipment.
Training, planning and implementation of the measure in specialized trade and DIY.

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Nestlé YES! Sampling concept

Development of a national sampling concept with an attention-grabbing campaign appearance and implementation of the measures at various touchpoints with an affinity to the target group. Focus on Experimental/Promoter Sampling (high frequency locations with target group potential and optional POS proximity). Involvement of cooperation partners with absolute target group fit.

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