Price / Conditions Management -
In the price lies the profit
Customer
Various customers
Project
Price & Conditions Management
Power range
Marketing & Sales Consulting
Description
Pricing policy decisions
Prices and conditions have the greatest influence on the earnings situation of companies compared to many other variables. Pricing policy decisions are particularly significant because they affect both the volume and a value component of sales. Thus, wrong decisions in setting the price can lead to serious profit losses.
Optimization of the price and conditions model
We uncover cost and value drivers as well as hidden potentials for optimizing your price and conditions model. By using state-of-the-art simulation tools, we minimize the risk of wrong decisions.
In addition to designing pricing and condition strategies, the implementation of our recommendations is an essential part of our work. Our implementation experience enables us to sustainably align companies for growth and profitability.
Our responsibilities include:
- Price and conditions strategies
- Condition structure/principles of condition allocation (“pay-for-performance”)
- Simulation models
- Value based pricing
- Pricing key performance indicators (KPIs)
- Pricing organization & processes
Your contact

References from the same area

Digital marketing – strategy and planning
We will be happy to assist you in building your marketing strategy. From target definition to controlling, we develop a custom-fit solution step by step. You can learn more about our approach here.
Market leader OTC / Health Care – Optimization of the condition system
Complete redesign of the pharmacy vs. wholesale condition system to reduce the volume of conditions, taking into account the sales strategy objectives in the condition system, as well as ensuring operationality for sales and transparency for sales intermediaries.
International cosmetics group – conditions and incentive system
This included the structural adjustment and alignment of the system with the marketing objectives in the different categories and led to the development of a transparent planning and control basis.

Digital marketing – strategy and planning
We will be happy to assist you in building your marketing strategy. From target definition to controlling, we develop a custom-fit solution step by step. You can learn more about our approach here.
Market leader OTC / Health Care – Optimization of the condition system
Complete redesign of the pharmacy vs. wholesale condition system to reduce the volume of conditions, taking into account the sales strategy objectives in the condition system, as well as ensuring operationality for sales and transparency for sales intermediaries.
International cosmetics group – conditions and incentive system
This included the structural adjustment and alignment of the system with the marketing objectives in the different categories and led to the development of a transparent planning and control basis.