Concept for customer acquisition

Customer

International pharmaceutical company

Project

Concept for customer acquisition

Power range

Marketing & Sales Consulting

Description

Task

  • Development of solution concepts for the acquisition of new customers in different sales channels.
  • Improve sales process performance.

Result

  • Detailed analysis of customer segments and derivation of market development potential.
  • Identification of differentiators and value-added services for customers.
  • Increasing sales effectiveness and efficiency through customized marketing concepts for new customer acquisition.

Main focus

  • Data Analysis
  • Identification of core competencies
  • New customer acquisition

Your contact

Torsten Kiesslich

Board of Directors

UGW AG

References from the same area