Contract Salesforce for Shell

Customer

Shell Germany GmbH

Project

Contract Salesforce

Power range

Field service outsourcing

Description

The UGW marketing experts provided support in the national deployment of permanently employed brand ambassadors in independent workshops. We also took over the presentation of the innovative products from the lubricants segment and the neutral mediation of supply agreements with wholesalers.

Cold calling to generate appointments, with a focus on:

  • Acquisition of new customers and expansion of existing customers
  • Relationship management/customer development
  • Brand loyalty

Main focus

  • Sale
  • Brand ambassador/coach
  • Relationship Management

Your contact

Thomas Karres

Managing Director

UGW Sales GmbH

References from the same area

References from the same area