The European Sales Influence Group
UGW AG is a full member of the ESI network since June 2021
The European Sales Influence Group (ESI) is an association of more than 20 full service POS agencies. For many internationally operating groups, the agency network is the contact for the coordination of cross-border marketing activities.
Due to its ability to understand holistic strategies in specific markets and channels – ESI advises, supports and accompanies its clients in their growth strategy and international development. It offers pan-European field marketing services, implemented by local experts with in-depth “on-the-ground” knowledge and experience to ensure consistent and effective service delivery.
As the lead organization, it is responsible for coordinating, managing and controlling the entire service implementation.
All agencies involved in the project use a powerful, higher-level communication system and reporting tool.
The ESI provides services throughout Europe.
Together with our new network of Preferred Partners, the ESI is able to cover up to 35 countries across Europe!
Customers include P&G, Disney, adidas, Levi’s, Bayer, Hasbro, Santander, RedBull, and others.
UGW is the exclusive partner for the DACH region.
Core services of the network are:
Brand activation
- Product demonstrations and samplings
Merchandising
- POS optimization, installations and maintenance
Training
- Retail and field service training and development
Sales promotion
- Active sellout support
Field Service
- Active sell-in support and relationship management with retailers
Logistics
- Warehousing, packaging and transport
More at: esi-partners.com
More news
WM 2022 – A WINTER FAIRY TALE? Update
One topic that is currently occupying brand owners and retailers intensively is the question of whether the 2022 World Cup in Qatar is a suitable marketing event for the pre-Christmas period, given the controversial political debate about money, power and monarchy.
Marketing Bees visit UGW
Intensive exchange of various specialist topics on the roof terrace of the creative area 22-24 for lunch with the @marketing.bees from Wiesbaden.
Strada Marketing at ESI
We warmly welcome our new colleagues from France to ESI. Welcome to the family and thanks again for hosting us at Strada Marketing in their beautiful agency space!
More news
WM 2022 – A WINTER FAIRY TALE? Update
One topic that is currently occupying brand owners and retailers intensively is the question of whether the 2022 World Cup in Qatar is a suitable marketing event for the pre-Christmas period, given the controversial political debate about money, power and monarchy.
Marketing Bees visit UGW
Intensive exchange of various specialist topics on the roof terrace of the creative area 22-24 for lunch with the @marketing.bees from Wiesbaden.
Strada Marketing at ESI
We warmly welcome our new colleagues from France to ESI. Welcome to the family and thanks again for hosting us at Strada Marketing in their beautiful agency space!