Creation of sweepstakes for Milupa

Customer

Nutricia Milupa GmbH

Project

Creation of a lottery

Power range

Digital promotion mechanics

Description

On the occasion of the 100th To celebrate Milupa’s 50th birthday, we developed a large Donate & Win activation together with the Felix Neureuter Foundation.

By uploading the receipt on the campaign page, the shopper automatically took part in the big fundraising campaign for a total of 500 Kitaboxes for daycare centers in Germany and was rewarded as a thank you with a chance to win a 10-day vacation in a roadsurfer camper.

The project was developed holistically and implemented for all channels. From conception and design of all assets to programming of the campaign site.

Main focus

  • Concept to implementation
  • Frontend development
  • Backend development
  • Digital Promotion Mechanics
  • Development and implementation of individualized concepts for retail

Your contact

Matthias Kraft

Director Digital Marketing

UGW Communication GmbH

References from the same area

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Websites for companies

Through campaigns the customer is directed to the website and at the latest then the website has to convince. Eyecatcher is the keyword! A design that is intuitively usable and aligned with the brand or company increases the time customers spend on the site. Therefore we build the optimal website for you, if desired also with integration of a webshop.

Read more

Delisea – Webshop

The Delisea brand, a vegan, sustainable perfume made in Spain, aims to introduce a new generation of perfumes to women and men. High-reach campaigns are possible via online and performance marketing. SEA/SEO, retargeting and affiliate measures in planning. In addition, mixed shopping carts provide the necessary up-selling during “online shopping”.

Read more