Google display ads for TÜV Rheinland

Customer

TÜV Rhineland

Project

Google Display Ads

Power range

Digital Marketing

Description

As one of the largest learning service providers in Germany, the TÜV Rheinland Academy offers more than 12,000 events per year in 72 different subject areas. This complex portfolio is sold on the Internet to both B2B customers and B2C customers.

To market the training courses, UGW carries out attention-grabbing display campaigns, among other things. UGW takes over the entire process, from the creation to the control and optimization of the ads to the reporting. This can generate highly relevant traffic for the website and significantly reduce average click costs.

Main focus

  • Display campaign
  • Banner campaign
  • Google Display Network (GDN)

Your contact

Matthias Kraft

Director Digital Marketing

UGW Communication GmbH

References from the same area

Deutsche Post – SEA and social media concept

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myCompetence – Search Engine Optimization SEO

For the search engine optimization (SEO) of the myCompetence website, the tasks of the UGW marketing experts were to analyze the on-page and off-page optimization, as well as the creation of the content visible in Google search engine for improved visibility.

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Deutsche Post – SEA and social media concept

UGW has already set up and implemented a Facebook campaign to attract new locations for Deutsche Post in 2021. For a continuation of the campaign, the key visuals were revised. Furthermore, the targeting should be determined for Facebook Ads and Linkedin Ads and target groups should be identified in the Google Display Network.

Read more

myCompetence – Search Engine Optimization SEO

For the search engine optimization (SEO) of the myCompetence website, the tasks of the UGW marketing experts were to analyze the on-page and off-page optimization, as well as the creation of the content visible in Google search engine for improved visibility.

Read more