Optimization Google Search Ads (SEA)
Customer
ESWE Versorgungs AG
Project
Support Google SEA
Power range
Digital Marketing
Description
ESWE Versorgungs AG is the leading energy service provider in the Wiesbaden area. In addition to ecological, nuclear-free electricity and climate-neutral gas, ESWE Versorgung offers a variety of innovative products and services and is investing in the continuous expansion of the public charging network in Wiesbaden and the surrounding area.
ESWE Versorgung has entrusted UGW with the implementation of Search Engine Advertising (short: SEA) in the Google network. For ESWE Versorgung, SEA is an important marketing channel for creating awareness for a variety of new and existing products, as well as generating sales and leads on the Internet. In coordination with ESWE Versorgung, UGW sets up the campaigns and optimizes them to achieve the respective goals.
Main focus
- Google Ads
- Search Engine Advertising (SEA)
Your contact
References from the same area
Deutsche Post – SEA und Social Media Konzept
UGW hat bereits im Jahre 2021 eine Facebook Kampagne zur Gewinnung von neuen Standorten für die Deutsche Post auf- und umgesetzt. Für eine Fortsetzung der Kampagne wurden die Keyvisuals überarbeitet. Des Weiteren sollten für Facebook Ads und Linkedin Ads das Targeting ermittelt und Zielgruppen im Google Display Netzwerk identifiziert werden.
Deutsche Post – Social Media Traffic Campaign
On behalf of Deutsche Post, UGW designed a concept for a social media paid campaign on Facebook and Instagram. This was subsequently also implemented, optimized and reported by UGW.
myCompetence – Search Engine Optimization SEO
For the search engine optimization (SEO) of the myCompetence website, the tasks of the UGW marketing experts were to analyze the on-page and off-page optimization, as well as the creation of the content visible in Google search engine for improved visibility.
Deutsche Post – SEA und Social Media Konzept
UGW hat bereits im Jahre 2021 eine Facebook Kampagne zur Gewinnung von neuen Standorten für die Deutsche Post auf- und umgesetzt. Für eine Fortsetzung der Kampagne wurden die Keyvisuals überarbeitet. Des Weiteren sollten für Facebook Ads und Linkedin Ads das Targeting ermittelt und Zielgruppen im Google Display Netzwerk identifiziert werden.
Deutsche Post – Social Media Traffic Campaign
On behalf of Deutsche Post, UGW designed a concept for a social media paid campaign on Facebook and Instagram. This was subsequently also implemented, optimized and reported by UGW.
myCompetence – Search Engine Optimization SEO
For the search engine optimization (SEO) of the myCompetence website, the tasks of the UGW marketing experts were to analyze the on-page and off-page optimization, as well as the creation of the content visible in Google search engine for improved visibility.