Optimization Google Search Ads (SEA)

Customer

ESWE Versorgungs AG

Project

Support Google SEA

Power range

Digital Marketing

Description

ESWE Versorgungs AG is the leading energy service provider in the Wiesbaden area. In addition to ecological, nuclear-free electricity and climate-neutral gas, ESWE Versorgung offers a variety of innovative products and services and is investing in the continuous expansion of the public charging network in Wiesbaden and the surrounding area.

ESWE Versorgung has entrusted UGW with the implementation of Search Engine Advertising (short: SEA) in the Google network. For ESWE Versorgung, SEA is an important marketing channel for creating awareness for a variety of new and existing products, as well as generating sales and leads on the Internet. In coordination with ESWE Versorgung, UGW sets up the campaigns and optimizes them to achieve the respective goals.

Main focus

  • Google Ads
  • Search Engine Advertising (SEA)

Your contact

Matthias Kraft

Director Digital Marketing

UGW Communication GmbH

References from the same area

Deutsche Post – SEA and social media concept

UGW has already set up and implemented a Facebook campaign to attract new locations for Deutsche Post in 2021. For a continuation of the campaign, the key visuals were revised. Furthermore, the targeting should be determined for Facebook Ads and Linkedin Ads and target groups should be identified in the Google Display Network.

Read more

myCompetence – Search Engine Optimization SEO

For the search engine optimization (SEO) of the myCompetence website, the tasks of the UGW marketing experts were to analyze the on-page and off-page optimization, as well as the creation of the content visible in Google search engine for improved visibility.

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Deutsche Post – SEA and social media concept

UGW has already set up and implemented a Facebook campaign to attract new locations for Deutsche Post in 2021. For a continuation of the campaign, the key visuals were revised. Furthermore, the targeting should be determined for Facebook Ads and Linkedin Ads and target groups should be identified in the Google Display Network.

Read more

myCompetence – Search Engine Optimization SEO

For the search engine optimization (SEO) of the myCompetence website, the tasks of the UGW marketing experts were to analyze the on-page and off-page optimization, as well as the creation of the content visible in Google search engine for improved visibility.

Read more