ESI - European Sales Influence
ESI Partners is an association of field marketing experts dedicated to activating brands and increasing sales throughout Europe.
UGW has been a full member of the European Sales Influence Group (ESI) agency network since 2022 and, with Thomas Otte, CEO of UGW, is also one of the three members of the Managing Board.
From May 2023, ESI will officially operate as a cooperative under the name ESI Partners eG, based in Wiesbaden in the offices of UGW.
In addition to a wide range of field marketing services, ESI offers digital solutions for tracking and analyzing performance and ROI across national borders.
ESI approach
YOU THINK GLOBAL…
WE IMPLEMENT LOCAL.
There are 30 full-service POS agencies under the umbrella of the lead organization.
While UGW is the exclusive partner for the D-A-CH region, it also provides central software and IT services that are used by ESI and its partners to coordinate and manage cross-border marketing activities.
For more than a year, UGW has been successfully providing a broad team of visual merchandising specialists in the D-A-CH region as well as the associated Europe-wide reporting platform for an internationally operating sporting goods and clothing manufacturer.
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