POS Marketing Report 2023 The POS Marketing Report 2023 was created in a time of multiple crises. Corona, the Ukraine war and the resulting supply bottlenecks and price increases place high demands on the resilience of market participants. Retailers and brands are encountering unsettled consumers who are looking more than ever for predictability, stability and […]
POS Marketing Report 2022 A picture of the mood in the food retail Topics based on expert interviews from medialog and UGW Unlike previous years, this report does not paint a representative picture of the mood in the German food retail sector. Instead, the POS Marketing Report “Special” 2022 highlights current topics that move the […]
Up-to-date knowledge about POS marketing in food retailing and drugstores on almost 200 pages.