{"id":27294,"date":"2022-09-07T16:17:10","date_gmt":"2022-09-07T14:17:10","guid":{"rendered":"https:\/\/www.ugw.de\/non-classifiee\/coupe-du-monde-2022-un-conte-de-fees-hivernal-mise-a-jour\/"},"modified":"2023-01-06T16:52:29","modified_gmt":"2023-01-06T15:52:29","slug":"coupe-du-monde-2022-un-conte-de-fees-hivernal-mise-a-jour","status":"publish","type":"post","link":"https:\/\/www.ugw.de\/fr\/etudes-actualites\/actualites\/coupe-du-monde-2022-un-conte-de-fees-hivernal-mise-a-jour\/","title":{"rendered":"COUPE DU MONDE 2022 &#8211; UN CONTE DE F\u00c9ES HIVERNAL ? Mise \u00e0 jour"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"27294\" class=\"elementor elementor-27294 elementor-23361\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-31251a49 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"31251a49\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-855d151\" data-id=\"855d151\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-40234b9a elementor-widget elementor-widget-heading\" data-id=\"40234b9a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">COUPE DU MONDE 2022 - UN CONTE DE F\u00c9ES HIVERNAL ? Mise \u00e0 jour ao\u00fbt 2022<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-58ba1689 elementor-widget elementor-widget-heading\" data-id=\"58ba1689\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">La Coupe du monde de football, un conte d'hiver ? La mise \u00e0 jour de l'enqu\u00eate LEH.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-55c38eb8 elementor-widget elementor-widget-text-editor\" data-id=\"55c38eb8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>L&rsquo;un des sujets qui occupe actuellement intens\u00e9ment les propri\u00e9taires de marques et les d\u00e9taillants est la question de savoir si la Coupe du monde de football 2022 au Qatar, compte tenu du d\u00e9bat politique controvers\u00e9 sur l&rsquo;argent, le pouvoir et la monarchie, est un \u00e9v\u00e9nement marketing appropri\u00e9 pour la p\u00e9riode pr\u00e9c\u00e9dant No\u00ebl.<\/p>\n<p>Ceux qui r\u00e9pondent par l&rsquo;affirmative \u00e0 cette question doivent se pr\u00e9parer \u00e0 un duel acharn\u00e9 avec le P\u00e8re No\u00ebl, qui d\u00e9fendra ses emplacements habituels \u00e0 l&rsquo;approche de No\u00ebl en couvrant habilement les surfaces &#8211; ou faire cause commune avec lui.<\/p>\n<p>C&rsquo;est dans ce contexte qu&rsquo;UGW, en coop\u00e9ration avec le prestataire de services de crowdsourcing POSpulse, a interrog\u00e9 un \u00e9chantillon repr\u00e9sentatif d&rsquo;environ 1.000 shoppers dans le commerce de d\u00e9tail alimentaire sur leurs opinions et attitudes vis-\u00e0-vis de la Coupe du monde de football 2022. La premi\u00e8re vague d&rsquo;enqu\u00eate s&rsquo;est d\u00e9roul\u00e9e en f\u00e9vrier 2022. En ao\u00fbt, l&rsquo;enqu\u00eate a \u00e9t\u00e9 actualis\u00e9e avec des r\u00e9sultats frais.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f501969 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"2f501969\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-xs\" href=\"https:\/\/www.ugw.de\/wp-content\/uploads\/2022\/09\/shopper_studie_wm-kein-wintermaerchen-report-update.pdf\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-file-download\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">T\u00e9l\u00e9charger le rapport<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4bf51897 elementor-hidden-mobile elementor-hidden-tablet elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4bf51897\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-18ea7225\" data-id=\"18ea7225\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-84a3a66 elementor-widget elementor-widget-heading\" data-id=\"84a3a66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Autres \u00e9tudes et actualit\u00e9s<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-270f0c8e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"270f0c8e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6e25e20b\" data-id=\"6e25e20b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6a32fcdf elementor-hidden-desktop elementor-hidden-tablet_extra elementor-widget elementor-widget-heading\" data-id=\"6a32fcdf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Autres \u00e9tudes et actualit\u00e9s<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>L&rsquo;un des sujets qui occupe actuellement intens\u00e9ment les propri\u00e9taires de marques et les d\u00e9taillants est la question de savoir si la Coupe du monde de football 2022 au Qatar, compte tenu du d\u00e9bat politique controvers\u00e9 sur l&rsquo;argent, le pouvoir et la monarchie, est un \u00e9v\u00e9nement marketing appropri\u00e9 pour la p\u00e9riode pr\u00e9c\u00e9dant No\u00ebl.<\/p>\n","protected":false},"author":1,"featured_media":26397,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[188],"tags":[],"stellenanzeige":[],"referenzen":[],"erfahrungsbericht":[],"class_list":["post-27294","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - 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