{"id":26510,"date":"2022-03-16T11:32:19","date_gmt":"2022-03-16T10:32:19","guid":{"rendered":"https:\/\/www.ugw.de\/prestations\/marketing-et-communication\/marketing-numerique\/"},"modified":"2023-01-04T11:20:57","modified_gmt":"2023-01-04T10:20:57","slug":"marketing-numerique","status":"publish","type":"page","link":"https:\/\/www.ugw.de\/fr\/prestations\/marketing-et-communication\/marketing-numerique\/","title":{"rendered":"Marketing num\u00e9rique"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"26510\" class=\"elementor elementor-26510 elementor-4142\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-65703dd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"65703dd\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2f74bfb\" data-id=\"2f74bfb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-81251a8 elementor-widget elementor-widget-heading\" data-id=\"81251a8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Marketing num\u00e9rique<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7823620 elementor-widget elementor-widget-text-editor\" data-id=\"7823620\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Pour mener \u00e0 bien des campagnes de marketing num\u00e9rique, il faut d\u00e9finir correctement les objectifs, \u00e9laborer une strat\u00e9gie bien pens\u00e9e avec un concept clair et mettre en place une ex\u00e9cution professionnelle. Une optimisation ax\u00e9e sur la performance ainsi qu&rsquo;un reporting transparent compl\u00e8tent les campagnes num\u00e9riques. Nous vous soutenons volontiers dans cette d\u00e9marche ou la r\u00e9alisons en votre nom.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bd8c90a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bd8c90a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5a4a485\" data-id=\"5a4a485\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c768e25 elementor-widget elementor-widget-toggle\" data-id=\"c768e25\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"toggle.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2091\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-2091\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-chevron-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-chevron-down\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">STRAT\u00c9GIE DE MARKETING NUM\u00c9RIQUE &amp; MISE EN \u0152UVRE<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2091\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-2091\"><p>Nous sommes votre partenaire dans la conception strat\u00e9gique de votre gestion de marque num\u00e9rique et nous vous soutenons dans le d\u00e9veloppement et l&rsquo;ex\u00e9cution de vos campagnes de marketing num\u00e9rique.<\/p>\n<p>Vous trouverez ici <a href=\"https:\/\/www.ugw.de\/fr\/references-fr\/marketing-et-communication\/marketing-numerique\/marketing-numerique-strategie-et-planification\/\">notre approche<\/a>.  <\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2092\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-2092\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-chevron-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-chevron-down\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Optimisation des moteurs de recherche (SEO)<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2092\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-2092\"><p>L&rsquo;optimisation <strong>pour les moteurs de recherche<\/strong> ou <strong>SEO<\/strong> (de l&rsquo;anglais Search Engine Optimization) comprend toutes les mesures prises sur les sites web qui permettent d&rsquo;obtenir un (meilleur) classement du site web dans les r\u00e9sultats organiques des moteurs de recherche.<\/p>\n<p>Nous vous aidons, de la recherche de mots-cl\u00e9s \u00e0 la mise en \u0153uvre et \u00e0 la mesure du succ\u00e8s.<\/p>\n<p><a href=\"https:\/\/www.ugw.de\/fr\/references-fr\/marketing-et-communication\/marketing-numerique\/mycompetence-optimisation-pour-les-moteurs-de-recherche-seo\/\">Vers la r\u00e9f\u00e9rence<\/a><\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2093\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"button\" aria-controls=\"elementor-tab-content-2093\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-chevron-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-chevron-down\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Publicit\u00e9 sur les moteurs de recherche (SEA)<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2093\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"region\" aria-labelledby=\"elementor-tab-title-2093\"><p>La <strong>publicit\u00e9 sur les moteurs de recherche<\/strong> ou <strong>SEA<\/strong> (de l&rsquo;anglais Search Engine Advertising) comprend toutes les mesures du programme publicitaire payant des moteurs de recherche qui conduisent \u00e0 un (meilleur) positionnement du site web dans les r\u00e9sultats payants des moteurs de recherche.<\/p>\n<p>Nous vous soutenons du conseil jusqu&rsquo;\u00e0 chaque phase des campagnes SEA.<\/p>\n<p><a href=\"https:\/\/www.ugw.de\/fr\/references-fr\/marketing-et-communication\/marketing-numerique\/eswe-google-search-engine-advertising-sea\/\">Vers la r\u00e9f\u00e9rence<\/a><\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2094\" class=\"elementor-tab-title\" data-tab=\"4\" role=\"button\" aria-controls=\"elementor-tab-content-2094\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-chevron-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-chevron-down\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Publicit\u00e9 sur \u00e9cran (banni\u00e8res)<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2094\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"4\" role=\"region\" aria-labelledby=\"elementor-tab-title-2094\"><p>Le display marketing\/advertising d\u00e9signe toutes les mesures dans lesquelles des supports publicitaires graphiques (banni\u00e8res) sont int\u00e9gr\u00e9s. Les banni\u00e8res peuvent \u00eatre cr\u00e9\u00e9es et anim\u00e9es dans les formats les plus divers. Nous nous chargeons pour vous de la conception des banni\u00e8res, de leur insertion sur des pages pertinentes et de la mesure de leur succ\u00e8s.<\/p>\n<p><a href=\"https:\/\/www.ugw.de\/fr\/references-fr\/marketing-et-communication\/marketing-numerique\/tuev-rheinland-annonces-google-display\/\">Vers la r\u00e9f\u00e9rence<\/a><\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2095\" class=\"elementor-tab-title\" data-tab=\"5\" role=\"button\" aria-controls=\"elementor-tab-content-2095\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-chevron-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-chevron-down\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Marketing par e-mail<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2095\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"5\" role=\"region\" aria-labelledby=\"elementor-tab-title-2095\"><p>Le<strong> marketing par e-mail<\/strong> consiste \u00e0 envoyer des messages publicitaires par e-mail aux personnes int\u00e9ress\u00e9es ou aux clients. Outre la newsletter \u00ab\u00a0classique\u00a0\u00bb, il est possible de cr\u00e9er des parcours de newsletter ou d&rsquo;envoyer des e-mails de service comme des e-mails de bienvenue ou d&rsquo;anniversaire.<\/p>\n<p>Nous vous aidons \u00e0 planifier, \u00e0 mettre en \u0153uvre et \u00e0 \u00e9valuer les r\u00e9sultats.<\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2096\" class=\"elementor-tab-title\" data-tab=\"6\" role=\"button\" aria-controls=\"elementor-tab-content-2096\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-chevron-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-chevron-down\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Social Media Paid Marketing<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2096\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"6\" role=\"region\" aria-labelledby=\"elementor-tab-title-2096\"><p>La <strong>publicit\u00e9 sur les m\u00e9dias sociaux<\/strong> (ou Social Media Ads) d\u00e9signe toutes les mesures du programme publicitaire payant des portails de m\u00e9dias sociaux qui conduisent \u00e0 une diffusion orient\u00e9e utilisateur (ciblage) du message publicitaire dans les emplacements payants de plateformes telles que <strong>Facebook, Instagram<\/strong>, <strong>Tik Tok<\/strong>, <strong>Pinterest<\/strong>, <strong>Linkedin<\/strong> et <strong>XING<\/strong>.<\/p>\n<p>Nous vous aidons \u00e0 g\u00e9rer l&rsquo;ensemble de votre campagne, du ciblage des groupes cibles \u00e0 l&rsquo;insertion et \u00e0 la mesure du succ\u00e8s sur Facebook &amp; Co, en passant par la cr\u00e9ation d&rsquo;annonces publicitaires.<\/p>\n<p><a href=\"https:\/\/www.ugw.de\/fr\/references-fr\/marketing-et-communication\/marketing-numerique\/tuev-rheinland-marketing-des-medias-sociaux\/\">Vers la r\u00e9f\u00e9rence<\/a><\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2097\" class=\"elementor-tab-title\" data-tab=\"7\" role=\"button\" aria-controls=\"elementor-tab-content-2097\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-chevron-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-chevron-down\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Marketing de contenu<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2097\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"7\" role=\"region\" aria-labelledby=\"elementor-tab-title-2097\"><p>Le contenu est et reste roi. Seuls ceux qui proposent des contenus pertinents auront du succ\u00e8s \u00e0 long terme sur le web. Nous d\u00e9veloppons pour vous la strat\u00e9gie et les \u00e9l\u00e9ments de contenu appropri\u00e9s.<\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<script type=\"application\/ld+json\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"STRAT\\u00c9GIE DE MARKETING NUM\\u00c9RIQUE &amp; MISE EN \\u0152UVRE\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>Nous sommes votre partenaire dans la conception strat\\u00e9gique de votre gestion de marque num\\u00e9rique et nous vous soutenons dans le d\\u00e9veloppement et l&rsquo;ex\\u00e9cution de vos campagnes de marketing num\\u00e9rique.<\\\/p>\\n<p>Vous trouverez ici <a href=\\\"https:\\\/\\\/www.ugw.de\\\/fr\\\/references-fr\\\/marketing-et-communication\\\/marketing-numerique\\\/marketing-numerique-strategie-et-planification\\\/\\\">notre approche<\\\/a>.  <\\\/p>\\n\"}},{\"@type\":\"Question\",\"name\":\"Optimisation des moteurs de recherche (SEO)\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>L&rsquo;optimisation <strong>pour les moteurs de recherche<\\\/strong> ou <strong>SEO<\\\/strong> (de l&rsquo;anglais Search Engine Optimization) comprend toutes les mesures prises sur les sites web qui permettent d&rsquo;obtenir un (meilleur) classement du site web dans les r\\u00e9sultats organiques des moteurs de recherche.<\\\/p>\\n<p>Nous vous aidons, de la recherche de mots-cl\\u00e9s \\u00e0 la mise en \\u0153uvre et \\u00e0 la mesure du succ\\u00e8s.<\\\/p>\\n<p><a href=\\\"https:\\\/\\\/www.ugw.de\\\/fr\\\/references-fr\\\/marketing-et-communication\\\/marketing-numerique\\\/mycompetence-optimisation-pour-les-moteurs-de-recherche-seo\\\/\\\">Vers la r\\u00e9f\\u00e9rence<\\\/a><\\\/p>\\n\"}},{\"@type\":\"Question\",\"name\":\"Publicit\\u00e9 sur les moteurs de recherche (SEA)\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>La <strong>publicit\\u00e9 sur les moteurs de recherche<\\\/strong> ou <strong>SEA<\\\/strong> (de l&rsquo;anglais Search Engine Advertising) comprend toutes les mesures du programme publicitaire payant des moteurs de recherche qui conduisent \\u00e0 un (meilleur) positionnement du site web dans les r\\u00e9sultats payants des moteurs de recherche.<\\\/p>\\n<p>Nous vous soutenons du conseil jusqu&rsquo;\\u00e0 chaque phase des campagnes SEA.<\\\/p>\\n<p><a href=\\\"https:\\\/\\\/www.ugw.de\\\/fr\\\/references-fr\\\/marketing-et-communication\\\/marketing-numerique\\\/eswe-google-search-engine-advertising-sea\\\/\\\">Vers la r\\u00e9f\\u00e9rence<\\\/a><\\\/p>\\n\"}},{\"@type\":\"Question\",\"name\":\"Publicit\\u00e9 sur \\u00e9cran (banni\\u00e8res)\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>Le display marketing\\\/advertising d\\u00e9signe toutes les mesures dans lesquelles des supports publicitaires graphiques (banni\\u00e8res) sont int\\u00e9gr\\u00e9s. Les banni\\u00e8res peuvent \\u00eatre cr\\u00e9\\u00e9es et anim\\u00e9es dans les formats les plus divers. Nous nous chargeons pour vous de la conception des banni\\u00e8res, de leur insertion sur des pages pertinentes et de la mesure de leur succ\\u00e8s.<\\\/p>\\n<p><a href=\\\"https:\\\/\\\/www.ugw.de\\\/fr\\\/references-fr\\\/marketing-et-communication\\\/marketing-numerique\\\/tuev-rheinland-annonces-google-display\\\/\\\">Vers la r\\u00e9f\\u00e9rence<\\\/a><\\\/p>\\n\"}},{\"@type\":\"Question\",\"name\":\"Marketing par e-mail\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>Le<strong> marketing par e-mail<\\\/strong> consiste \\u00e0 envoyer des messages publicitaires par e-mail aux personnes int\\u00e9ress\\u00e9es ou aux clients. Outre la newsletter \\u00ab\\u00a0classique\\u00a0\\u00bb, il est possible de cr\\u00e9er des parcours de newsletter ou d&rsquo;envoyer des e-mails de service comme des e-mails de bienvenue ou d&rsquo;anniversaire.<\\\/p>\\n<p>Nous vous aidons \\u00e0 planifier, \\u00e0 mettre en \\u0153uvre et \\u00e0 \\u00e9valuer les r\\u00e9sultats.<\\\/p>\\n\"}},{\"@type\":\"Question\",\"name\":\"Social Media Paid Marketing\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>La <strong>publicit\\u00e9 sur les m\\u00e9dias sociaux<\\\/strong> (ou Social Media Ads) d\\u00e9signe toutes les mesures du programme publicitaire payant des portails de m\\u00e9dias sociaux qui conduisent \\u00e0 une diffusion orient\\u00e9e utilisateur (ciblage) du message publicitaire dans les emplacements payants de plateformes telles que <strong>Facebook, Instagram<\\\/strong>, <strong>Tik Tok<\\\/strong>, <strong>Pinterest<\\\/strong>, <strong>Linkedin<\\\/strong> et <strong>XING<\\\/strong>.<\\\/p>\\n<p>Nous vous aidons \\u00e0 g\\u00e9rer l&rsquo;ensemble de votre campagne, du ciblage des groupes cibles \\u00e0 l&rsquo;insertion et \\u00e0 la mesure du succ\\u00e8s sur Facebook &amp; Co, en passant par la cr\\u00e9ation d&rsquo;annonces publicitaires.<\\\/p>\\n<p><a href=\\\"https:\\\/\\\/www.ugw.de\\\/fr\\\/references-fr\\\/marketing-et-communication\\\/marketing-numerique\\\/tuev-rheinland-marketing-des-medias-sociaux\\\/\\\">Vers la r\\u00e9f\\u00e9rence<\\\/a><\\\/p>\\n\"}},{\"@type\":\"Question\",\"name\":\"Marketing de contenu\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>Le contenu est et reste roi. Seuls ceux qui proposent des contenus pertinents auront du succ\\u00e8s \\u00e0 long terme sur le web. Nous d\\u00e9veloppons pour vous la strat\\u00e9gie et les \\u00e9l\\u00e9ments de contenu appropri\\u00e9s.<\\\/p>\\n\"}}]}<\/script>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a4feebf elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a4feebf\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4437bdc\" data-id=\"4437bdc\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ab63cb4 elementor-widget elementor-widget-heading\" data-id=\"ab63cb4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">R\u00e9f\u00e9rences du marketing num\u00e9rique<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ea6b17d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ea6b17d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4d498c8\" data-id=\"4d498c8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-96e2d65 elementor-widget elementor-widget-heading\" data-id=\"96e2d65\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Votre contact<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14a4f1b elementor-widget elementor-widget-text-editor\" data-id=\"14a4f1b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Vous avez des questions \u00e0 nous poser ? Alors n&rsquo;h\u00e9sitez pas \u00e0 nous contacter.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b092e3a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b092e3a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3701063\" data-id=\"3701063\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5fb647b elementor-widget elementor-widget-template\" data-id=\"5fb647b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"section\" data-elementor-id=\"27031\" class=\"elementor elementor-27031 elementor-4215 elementor-4215\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-303c91d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"303c91d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2416ab2f ugw-partner-col-pic\" data-id=\"2416ab2f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-11ffafa2 elementor-widget elementor-widget-image\" data-id=\"11ffafa2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/www.ugw.de\/wp-content\/uploads\/2022\/06\/ugw-geschaeftsleitung-direktoren-matthias-kraft-300x300.jpg\" class=\"attachment-medium size-medium wp-image-24915\" alt=\"\" srcset=\"https:\/\/www.ugw.de\/wp-content\/uploads\/2022\/06\/ugw-geschaeftsleitung-direktoren-matthias-kraft-300x300.jpg 300w, https:\/\/www.ugw.de\/wp-content\/uploads\/2022\/06\/ugw-geschaeftsleitung-direktoren-matthias-kraft-150x150.jpg 150w, https:\/\/www.ugw.de\/wp-content\/uploads\/2022\/06\/ugw-geschaeftsleitung-direktoren-matthias-kraft.jpg 600w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-c24b685 ugw-partner-col\" data-id=\"c24b685\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-23e76bd7 elementor-widget elementor-widget-heading\" data-id=\"23e76bd7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Matthias Kraft<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-783b7b7 elementor-widget elementor-widget-heading\" data-id=\"783b7b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Directeur du marketing num\u00e9rique<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6007eca9 elementor-widget elementor-widget-heading\" data-id=\"6007eca9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">UGW Communication GmbH<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5b354ab9 elementor-widget elementor-widget-heading\" data-id=\"5b354ab9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><a href=\"mailto:m.kraft@ugw.de\">m.kraft@ugw.de<\/a><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-792cf4df ugw-partner-icon elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"792cf4df\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<a class=\"elementor-icon\" href=\"https:\/\/de.linkedin.com\/in\/matthiaskraft\" target=\"_blank\" rel=\"nofollow\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" data-prefix=\"fab\" data-icon=\"linkedin\" class=\"svg-inline--fa fa-linkedin fa-w-14\" viewBox=\"0 0 448 512\"><path fill=\"currentColor\" d=\"M416 32H31.9C14.3 32 0 46.5 0 64.3v383.4C0 465.5 14.3 480 31.9 480H416c17.6 0 32-14.5 32-32.3V64.3c0-17.8-14.4-32.3-32-32.3zM135.4 416H69V202.2h66.5V416zm-33.2-243c-21.3 0-38.5-17.3-38.5-38.5S80.9 96 102.2 96c21.2 0 38.5 17.3 38.5 38.5 0 21.3-17.2 38.5-38.5 38.5zm282.1 243h-66.4V312c0-24.8-.5-56.7-34.5-56.7-34.6 0-39.9 27-39.9 54.9V416h-66.4V202.2h63.7v29.2h.9c8.9-16.8 30.6-34.5 62.9-34.5 67.2 0 79.7 44.3 79.7 101.9V416z\"><\/path><\/svg>\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Marketing num\u00e9rique Pour mener \u00e0 bien des campagnes de marketing num\u00e9rique, il faut d\u00e9finir correctement les objectifs, \u00e9laborer une strat\u00e9gie bien pens\u00e9e avec un concept clair et mettre en place une ex\u00e9cution professionnelle. Une optimisation ax\u00e9e sur la performance ainsi qu&rsquo;un reporting transparent compl\u00e8tent les campagnes num\u00e9riques. Nous vous soutenons volontiers dans cette d\u00e9marche ou [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":26501,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"stellenanzeige":[],"class_list":["post-26510","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Marketing num\u00e9rique | Marketing &amp; Communication | UGW.de<\/title>\n<meta name=\"description\" content=\"Nous trouvons de nouvelles fa\u00e7ons de commercialiser vos produits sur tous les canaux num\u00e9riques. Laissez-vous surprendre par notre savoir-faire. Plus d&#039;infos ici.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ugw.de\/fr\/prestations\/marketing-et-communication\/marketing-numerique\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketing num\u00e9rique | Marketing &amp; Communication | UGW.de\" \/>\n<meta property=\"og:description\" content=\"Nous trouvons de nouvelles fa\u00e7ons de commercialiser vos produits sur tous les canaux num\u00e9riques. Laissez-vous surprendre par notre savoir-faire. Plus d&#039;infos ici.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ugw.de\/fr\/prestations\/marketing-et-communication\/marketing-numerique\/\" \/>\n<meta property=\"og:site_name\" content=\"UGW.de\" \/>\n<meta property=\"article:modified_time\" content=\"2023-01-04T10:20:57+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"12 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.ugw.de\\\/fr\\\/prestations\\\/marketing-et-communication\\\/marketing-numerique\\\/\",\"url\":\"https:\\\/\\\/www.ugw.de\\\/fr\\\/prestations\\\/marketing-et-communication\\\/marketing-numerique\\\/\",\"name\":\"Marketing num\u00e9rique | Marketing & Communication | UGW.de\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.ugw.de\\\/fr\\\/#website\"},\"datePublished\":\"2022-03-16T10:32:19+00:00\",\"dateModified\":\"2023-01-04T10:20:57+00:00\",\"description\":\"Nous trouvons de nouvelles fa\u00e7ons de commercialiser vos produits sur tous les canaux num\u00e9riques. Laissez-vous surprendre par notre savoir-faire. Plus d'infos ici.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.ugw.de\\\/fr\\\/prestations\\\/marketing-et-communication\\\/marketing-numerique\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.ugw.de\\\/fr\\\/prestations\\\/marketing-et-communication\\\/marketing-numerique\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.ugw.de\\\/fr\\\/prestations\\\/marketing-et-communication\\\/marketing-numerique\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Page d'accueil\",\"item\":\"https:\\\/\\\/www.ugw.de\\\/fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Prestations\",\"item\":\"https:\\\/\\\/www.ugw.de\\\/fr\\\/leistungen\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Marketing et communication\",\"item\":\"https:\\\/\\\/www.ugw.de\\\/fr\\\/leistungen\\\/marketing-kommunikation\\\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"Marketing num\u00e9rique\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.ugw.de\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/www.ugw.de\\\/fr\\\/\",\"name\":\"UGW.de\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.ugw.de\\\/fr\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.ugw.de\\\/fr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.ugw.de\\\/fr\\\/#organization\",\"name\":\"UGW.de\",\"url\":\"https:\\\/\\\/www.ugw.de\\\/fr\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/www.ugw.de\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.ugw.de\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/ugw-logo-weiss.png\",\"contentUrl\":\"https:\\\/\\\/www.ugw.de\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/ugw-logo-weiss.png\",\"width\":3668,\"height\":1516,\"caption\":\"UGW.de\"},\"image\":{\"@id\":\"https:\\\/\\\/www.ugw.de\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Marketing num\u00e9rique | Marketing & Communication | UGW.de","description":"Nous trouvons de nouvelles fa\u00e7ons de commercialiser vos produits sur tous les canaux num\u00e9riques. Laissez-vous surprendre par notre savoir-faire. Plus d'infos ici.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.ugw.de\/fr\/prestations\/marketing-et-communication\/marketing-numerique\/","og_locale":"fr_FR","og_type":"article","og_title":"Marketing num\u00e9rique | Marketing & Communication | UGW.de","og_description":"Nous trouvons de nouvelles fa\u00e7ons de commercialiser vos produits sur tous les canaux num\u00e9riques. Laissez-vous surprendre par notre savoir-faire. Plus d'infos ici.","og_url":"https:\/\/www.ugw.de\/fr\/prestations\/marketing-et-communication\/marketing-numerique\/","og_site_name":"UGW.de","article_modified_time":"2023-01-04T10:20:57+00:00","twitter_card":"summary_large_image","twitter_misc":{"Dur\u00e9e de lecture estim\u00e9e":"12 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.ugw.de\/fr\/prestations\/marketing-et-communication\/marketing-numerique\/","url":"https:\/\/www.ugw.de\/fr\/prestations\/marketing-et-communication\/marketing-numerique\/","name":"Marketing num\u00e9rique | Marketing & Communication | UGW.de","isPartOf":{"@id":"https:\/\/www.ugw.de\/fr\/#website"},"datePublished":"2022-03-16T10:32:19+00:00","dateModified":"2023-01-04T10:20:57+00:00","description":"Nous trouvons de nouvelles fa\u00e7ons de commercialiser vos produits sur tous les canaux num\u00e9riques. Laissez-vous surprendre par notre savoir-faire. Plus d'infos ici.","breadcrumb":{"@id":"https:\/\/www.ugw.de\/fr\/prestations\/marketing-et-communication\/marketing-numerique\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.ugw.de\/fr\/prestations\/marketing-et-communication\/marketing-numerique\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.ugw.de\/fr\/prestations\/marketing-et-communication\/marketing-numerique\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Page d'accueil","item":"https:\/\/www.ugw.de\/fr\/"},{"@type":"ListItem","position":2,"name":"Prestations","item":"https:\/\/www.ugw.de\/fr\/leistungen\/"},{"@type":"ListItem","position":3,"name":"Marketing et communication","item":"https:\/\/www.ugw.de\/fr\/leistungen\/marketing-kommunikation\/"},{"@type":"ListItem","position":4,"name":"Marketing num\u00e9rique"}]},{"@type":"WebSite","@id":"https:\/\/www.ugw.de\/fr\/#website","url":"https:\/\/www.ugw.de\/fr\/","name":"UGW.de","description":"","publisher":{"@id":"https:\/\/www.ugw.de\/fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.ugw.de\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/www.ugw.de\/fr\/#organization","name":"UGW.de","url":"https:\/\/www.ugw.de\/fr\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.ugw.de\/fr\/#\/schema\/logo\/image\/","url":"https:\/\/www.ugw.de\/wp-content\/uploads\/2022\/02\/ugw-logo-weiss.png","contentUrl":"https:\/\/www.ugw.de\/wp-content\/uploads\/2022\/02\/ugw-logo-weiss.png","width":3668,"height":1516,"caption":"UGW.de"},"image":{"@id":"https:\/\/www.ugw.de\/fr\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/www.ugw.de\/fr\/wp-json\/wp\/v2\/pages\/26510","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ugw.de\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.ugw.de\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.ugw.de\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ugw.de\/fr\/wp-json\/wp\/v2\/comments?post=26510"}],"version-history":[{"count":9,"href":"https:\/\/www.ugw.de\/fr\/wp-json\/wp\/v2\/pages\/26510\/revisions"}],"predecessor-version":[{"id":28932,"href":"https:\/\/www.ugw.de\/fr\/wp-json\/wp\/v2\/pages\/26510\/revisions\/28932"}],"up":[{"embeddable":true,"href":"https:\/\/www.ugw.de\/fr\/wp-json\/wp\/v2\/pages\/26501"}],"wp:attachment":[{"href":"https:\/\/www.ugw.de\/fr\/wp-json\/wp\/v2\/media?parent=26510"}],"wp:term":[{"taxonomy":"stellenanzeige","embeddable":true,"href":"https:\/\/www.ugw.de\/fr\/wp-json\/wp\/v2\/stellenanzeige?post=26510"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}