{"id":21780,"date":"2021-10-31T14:26:35","date_gmt":"2021-10-31T13:26:35","guid":{"rendered":"https:\/\/www.ugw.de\/uncategorized\/ugw-report-3-2021\/"},"modified":"2023-01-06T17:00:08","modified_gmt":"2023-01-06T16:00:08","slug":"ugw-report-3-2021","status":"publish","type":"post","link":"https:\/\/www.ugw.de\/en\/studies-news\/ugw-reporting\/ugw-report-3-2021\/","title":{"rendered":"UGW Report 3\/2021"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"21780\" class=\"elementor elementor-21780 elementor-7899\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-591d67dd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"591d67dd\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-246a388e\" data-id=\"246a388e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3e44ff9d elementor-widget elementor-widget-heading\" data-id=\"3e44ff9d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">UGW Report 3\/2021<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7db5dbfe elementor-widget elementor-widget-heading\" data-id=\"7db5dbfe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Closer to the shopper<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-50dcca80 elementor-widget elementor-widget-text-editor\" data-id=\"50dcca80\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>&#8220;Closer to the Shopper&#8221; is the cover story of our new UGW Report 03\/2021. We show what opportunities a company has to offer customers added value through varied activities at the POS? One way to do this is with an appealing, high-quality shop-in-shop system: visual communication tools and an emotional brand world activate shoppers to convince themselves of the quality and sustainability of the merchandise during initial purchases.<\/p>\n<p>In addition, we provide valuable tips for the professional use of an often underestimated in-store medium: A checklist for practitioners summarizes what is important for POS radio.<\/p>\n<p>Our articles on brand anniversaries present the promotion mechanisms and communication campaigns with which the BRAUN and MILUPA brands celebrated their centenaries (not only) at the POS.<\/p>\n<p>Closer to the shopper than before is the UGW subsidiary Colibri Beauty GmbH. With the vegan and sustainable eau de parfum DELISEA, the distribution team is marketing a brand directly to end customers for the first time.<\/p>\n<p>With a tailor-made software for sales management, the proven recording and analysis tool &#8220;SALESTOM&#8221; is more closely oriented to the professional shopper and his requirements than is possible with common off-the-shelf solutions.<\/p>\n<p>We are happy to support you with our highly qualified team and industry-specific expertise in all strategic developments, visual design, communicative storytelling and personnel-supported implementation.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f3596a5 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"1f3596a5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-xs\" href=\"https:\/\/www.ugw.de\/wp-content\/uploads\/2022\/05\/studien-news-ugw-report-2021-03.pdf\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-file-download\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Download Report<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2f01f80b elementor-hidden-mobile elementor-hidden-tablet elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2f01f80b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-649ac559\" data-id=\"649ac559\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5d06fa31 elementor-widget elementor-widget-heading\" data-id=\"5d06fa31\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Further studies<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1b17d721 elementor-hidden-desktop elementor-hidden-tablet_extra elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1b17d721\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-26463835\" data-id=\"26463835\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-69f5b2a8 elementor-widget elementor-widget-heading\" data-id=\"69f5b2a8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Further studies<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>&#8220;Closer to the Shopper&#8221; is the cover story of our new UGW Report 03\/2021. We show what opportunities a company has to offer customers added value through varied activities at the POS.<\/p>\n","protected":false},"author":1,"featured_media":20987,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[103],"tags":[],"stellenanzeige":[],"referenzen":[],"erfahrungsbericht":[],"class_list":["post-21780","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ugw-reporting"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>UGW Report 03\/2021 | Studies | UGW.de<\/title>\n<meta name=\"description\" content=\"Our UGW Report 03\/2021 is all about the best possible placement at the POS. Read more about brands that inspire through their POS\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ugw.de\/en\/studies-news\/ugw-reporting\/ugw-report-3-2021\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"UGW Report 03\/2021 | Studies | UGW.de\" \/>\n<meta property=\"og:description\" content=\"Our UGW Report 03\/2021 is all about the best possible placement at the POS. Read more about brands that inspire through their POS\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ugw.de\/en\/studies-news\/ugw-reporting\/ugw-report-3-2021\/\" \/>\n<meta property=\"og:site_name\" content=\"UGW.de\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-31T13:26:35+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-01-06T16:00:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ugw.de\/wp-content\/uploads\/2021\/10\/studien-news-ugw-report-2021-03.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1196\" \/>\n\t<meta property=\"og:image:height\" content=\"841\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"p622260\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"p622260\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.ugw.de\\\/en\\\/studies-news\\\/ugw-reporting\\\/ugw-report-3-2021\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.ugw.de\\\/en\\\/studies-news\\\/ugw-reporting\\\/ugw-report-3-2021\\\/\"},\"author\":{\"name\":\"p622260\",\"@id\":\"https:\\\/\\\/www.ugw.de\\\/en\\\/#\\\/schema\\\/person\\\/de3bdb68b02533290055ddb35fc81b1c\"},\"headline\":\"UGW Report 3\\\/2021\",\"datePublished\":\"2021-10-31T13:26:35+00:00\",\"dateModified\":\"2023-01-06T16:00:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.ugw.de\\\/en\\\/studies-news\\\/ugw-reporting\\\/ugw-report-3-2021\\\/\"},\"wordCount\":229,\"publisher\":{\"@id\":\"https:\\\/\\\/www.ugw.de\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.ugw.de\\\/en\\\/studies-news\\\/ugw-reporting\\\/ugw-report-3-2021\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.ugw.de\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/studien-news-ugw-report-2021-03.png\",\"articleSection\":[\"UGW Report\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.ugw.de\\\/en\\\/studies-news\\\/ugw-reporting\\\/ugw-report-3-2021\\\/\",\"url\":\"https:\\\/\\\/www.ugw.de\\\/en\\\/studies-news\\\/ugw-reporting\\\/ugw-report-3-2021\\\/\",\"name\":\"UGW Report 03\\\/2021 | Studies | UGW.de\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.ugw.de\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.ugw.de\\\/en\\\/studies-news\\\/ugw-reporting\\\/ugw-report-3-2021\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.ugw.de\\\/en\\\/studies-news\\\/ugw-reporting\\\/ugw-report-3-2021\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.ugw.de\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/studien-news-ugw-report-2021-03.png\",\"datePublished\":\"2021-10-31T13:26:35+00:00\",\"dateModified\":\"2023-01-06T16:00:08+00:00\",\"description\":\"Our UGW Report 03\\\/2021 is all about the best possible placement at the POS. Read more about brands that inspire through their POS\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.ugw.de\\\/en\\\/studies-news\\\/ugw-reporting\\\/ugw-report-3-2021\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.ugw.de\\\/en\\\/studies-news\\\/ugw-reporting\\\/ugw-report-3-2021\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.ugw.de\\\/en\\\/studies-news\\\/ugw-reporting\\\/ugw-report-3-2021\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.ugw.de\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/studien-news-ugw-report-2021-03.png\",\"contentUrl\":\"https:\\\/\\\/www.ugw.de\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/studien-news-ugw-report-2021-03.png\",\"width\":1196,\"height\":841},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.ugw.de\\\/en\\\/studies-news\\\/ugw-reporting\\\/ugw-report-3-2021\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.ugw.de\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"UGW Report 3\\\/2021\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.ugw.de\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.ugw.de\\\/en\\\/\",\"name\":\"UGW.de\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.ugw.de\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.ugw.de\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.ugw.de\\\/en\\\/#organization\",\"name\":\"UGW.de\",\"url\":\"https:\\\/\\\/www.ugw.de\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.ugw.de\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.ugw.de\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/ugw-logo-weiss.png\",\"contentUrl\":\"https:\\\/\\\/www.ugw.de\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/ugw-logo-weiss.png\",\"width\":3668,\"height\":1516,\"caption\":\"UGW.de\"},\"image\":{\"@id\":\"https:\\\/\\\/www.ugw.de\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.ugw.de\\\/en\\\/#\\\/schema\\\/person\\\/de3bdb68b02533290055ddb35fc81b1c\",\"name\":\"p622260\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f96187d713b2036f4d4637207fac840de6cf362a3ca83a880c02420103f39d8f?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f96187d713b2036f4d4637207fac840de6cf362a3ca83a880c02420103f39d8f?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f96187d713b2036f4d4637207fac840de6cf362a3ca83a880c02420103f39d8f?s=96&d=mm&r=g\",\"caption\":\"p622260\"},\"url\":\"https:\\\/\\\/www.ugw.de\\\/en\\\/author\\\/administrator\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"UGW Report 03\/2021 | Studies | UGW.de","description":"Our UGW Report 03\/2021 is all about the best possible placement at the POS. Read more about brands that inspire through their POS","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.ugw.de\/en\/studies-news\/ugw-reporting\/ugw-report-3-2021\/","og_locale":"en_US","og_type":"article","og_title":"UGW Report 03\/2021 | Studies | UGW.de","og_description":"Our UGW Report 03\/2021 is all about the best possible placement at the POS. Read more about brands that inspire through their POS","og_url":"https:\/\/www.ugw.de\/en\/studies-news\/ugw-reporting\/ugw-report-3-2021\/","og_site_name":"UGW.de","article_published_time":"2021-10-31T13:26:35+00:00","article_modified_time":"2023-01-06T16:00:08+00:00","og_image":[{"width":1196,"height":841,"url":"https:\/\/www.ugw.de\/wp-content\/uploads\/2021\/10\/studien-news-ugw-report-2021-03.png","type":"image\/png"}],"author":"p622260","twitter_card":"summary_large_image","twitter_misc":{"Written by":"p622260","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.ugw.de\/en\/studies-news\/ugw-reporting\/ugw-report-3-2021\/#article","isPartOf":{"@id":"https:\/\/www.ugw.de\/en\/studies-news\/ugw-reporting\/ugw-report-3-2021\/"},"author":{"name":"p622260","@id":"https:\/\/www.ugw.de\/en\/#\/schema\/person\/de3bdb68b02533290055ddb35fc81b1c"},"headline":"UGW Report 3\/2021","datePublished":"2021-10-31T13:26:35+00:00","dateModified":"2023-01-06T16:00:08+00:00","mainEntityOfPage":{"@id":"https:\/\/www.ugw.de\/en\/studies-news\/ugw-reporting\/ugw-report-3-2021\/"},"wordCount":229,"publisher":{"@id":"https:\/\/www.ugw.de\/en\/#organization"},"image":{"@id":"https:\/\/www.ugw.de\/en\/studies-news\/ugw-reporting\/ugw-report-3-2021\/#primaryimage"},"thumbnailUrl":"https:\/\/www.ugw.de\/wp-content\/uploads\/2021\/10\/studien-news-ugw-report-2021-03.png","articleSection":["UGW Report"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.ugw.de\/en\/studies-news\/ugw-reporting\/ugw-report-3-2021\/","url":"https:\/\/www.ugw.de\/en\/studies-news\/ugw-reporting\/ugw-report-3-2021\/","name":"UGW Report 03\/2021 | Studies | UGW.de","isPartOf":{"@id":"https:\/\/www.ugw.de\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.ugw.de\/en\/studies-news\/ugw-reporting\/ugw-report-3-2021\/#primaryimage"},"image":{"@id":"https:\/\/www.ugw.de\/en\/studies-news\/ugw-reporting\/ugw-report-3-2021\/#primaryimage"},"thumbnailUrl":"https:\/\/www.ugw.de\/wp-content\/uploads\/2021\/10\/studien-news-ugw-report-2021-03.png","datePublished":"2021-10-31T13:26:35+00:00","dateModified":"2023-01-06T16:00:08+00:00","description":"Our UGW Report 03\/2021 is all about the best possible placement at the POS. Read more about brands that inspire through their POS","breadcrumb":{"@id":"https:\/\/www.ugw.de\/en\/studies-news\/ugw-reporting\/ugw-report-3-2021\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.ugw.de\/en\/studies-news\/ugw-reporting\/ugw-report-3-2021\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.ugw.de\/en\/studies-news\/ugw-reporting\/ugw-report-3-2021\/#primaryimage","url":"https:\/\/www.ugw.de\/wp-content\/uploads\/2021\/10\/studien-news-ugw-report-2021-03.png","contentUrl":"https:\/\/www.ugw.de\/wp-content\/uploads\/2021\/10\/studien-news-ugw-report-2021-03.png","width":1196,"height":841},{"@type":"BreadcrumbList","@id":"https:\/\/www.ugw.de\/en\/studies-news\/ugw-reporting\/ugw-report-3-2021\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.ugw.de\/en\/"},{"@type":"ListItem","position":2,"name":"UGW Report 3\/2021"}]},{"@type":"WebSite","@id":"https:\/\/www.ugw.de\/en\/#website","url":"https:\/\/www.ugw.de\/en\/","name":"UGW.de","description":"","publisher":{"@id":"https:\/\/www.ugw.de\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.ugw.de\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.ugw.de\/en\/#organization","name":"UGW.de","url":"https:\/\/www.ugw.de\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.ugw.de\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.ugw.de\/wp-content\/uploads\/2022\/02\/ugw-logo-weiss.png","contentUrl":"https:\/\/www.ugw.de\/wp-content\/uploads\/2022\/02\/ugw-logo-weiss.png","width":3668,"height":1516,"caption":"UGW.de"},"image":{"@id":"https:\/\/www.ugw.de\/en\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.ugw.de\/en\/#\/schema\/person\/de3bdb68b02533290055ddb35fc81b1c","name":"p622260","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/f96187d713b2036f4d4637207fac840de6cf362a3ca83a880c02420103f39d8f?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/f96187d713b2036f4d4637207fac840de6cf362a3ca83a880c02420103f39d8f?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/f96187d713b2036f4d4637207fac840de6cf362a3ca83a880c02420103f39d8f?s=96&d=mm&r=g","caption":"p622260"},"url":"https:\/\/www.ugw.de\/en\/author\/administrator\/"}]}},"_links":{"self":[{"href":"https:\/\/www.ugw.de\/en\/wp-json\/wp\/v2\/posts\/21780","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ugw.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ugw.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ugw.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ugw.de\/en\/wp-json\/wp\/v2\/comments?post=21780"}],"version-history":[{"count":2,"href":"https:\/\/www.ugw.de\/en\/wp-json\/wp\/v2\/posts\/21780\/revisions"}],"predecessor-version":[{"id":28242,"href":"https:\/\/www.ugw.de\/en\/wp-json\/wp\/v2\/posts\/21780\/revisions\/28242"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ugw.de\/en\/wp-json\/wp\/v2\/media\/20987"}],"wp:attachment":[{"href":"https:\/\/www.ugw.de\/en\/wp-json\/wp\/v2\/media?parent=21780"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ugw.de\/en\/wp-json\/wp\/v2\/categories?post=21780"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ugw.de\/en\/wp-json\/wp\/v2\/tags?post=21780"},{"taxonomy":"stellenanzeige","embeddable":true,"href":"https:\/\/www.ugw.de\/en\/wp-json\/wp\/v2\/stellenanzeige?post=21780"},{"taxonomy":"referenzen","embeddable":true,"href":"https:\/\/www.ugw.de\/en\/wp-json\/wp\/v2\/referenzen?post=21780"},{"taxonomy":"erfahrungsbericht","embeddable":true,"href":"https:\/\/www.ugw.de\/en\/wp-json\/wp\/v2\/erfahrungsbericht?post=21780"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}