In order to always know what strategies and tactics are the best to make our customers even more successful, we create our own studies and tools.
They are trend studies, which we create on our own and in cooperation with relevant media specialists of the relevant sectors. For example, the biannual UGW report, which provides background information from first hand and case studies.
With PROBAR you receive trends at the push of a button. In order to be able to provide an even more competent assessment of important promotion campaigns, UGW works together with the market researchers of AC Nielsen.