Optimization of the sales management & compensation system

Increase sales effectiveness and efficiency by developing a customized sales management and compensation model.
The focus was on realigning the conditions policy for the OTC business with the aim of optimizing the sales management and remuneration system.

Price & Conditions Management

Prices and conditions have the greatest influence on the earnings situation of companies compared to many other variables. Pricing policy decisions are particularly significant because they affect both the volume and a value component of sales. Thus, wrong decisions in setting the price can lead to serious profit losses.